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Paperback Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations Book

ISBN: 0415731496

ISBN13: 9780415731492

Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations

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Format: Paperback

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Book Overview

This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. It argues that improving cross-cultural management in international business should focus less on upgrading technology, and more on the capabilities and beliefs of individual employees.

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