""Morale: First Line of Defense?"" is a book written by Edward L. Bernays in 1941. The book explores the concept of morale and its importance in times of war. Bernays argues that morale is not just a psychological state, but also a tangible factor that can affect the outcome of a war. He examines various strategies that can be employed to boost morale, such as propaganda, public relations, and advertising. Bernays also discusses the role of leadership...