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Modern Marketing Communications
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Modern Marketing Communications 0216926947 Book Cover

Modern Marketing Communications

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Edition Description

Marketing communications is a subject which has become popular in both marketing and public relations circles, but sometimes with different parameters. There are those who prefer to confine marketing communications to promotional activities, which is mostly an academic point...

Edition Details
Format:Paperback
Language:English
ISBN:0216926947
Format: Paperback
Condition:
$
59.87
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