Models of Scenario Building and Planning: Facing Uncertainty and Complexity

By Antonio Martelli

Book Overview

Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.

• Format: Paperback
• Language: English
• ISBN: 1349451193
• ISBN13: 9781349451197
• Release Date: August 2016
• Publisher: Palgrave MacMillan
• Length: 315 Pages
• Weight: 0.81 lbs.
• Dimensions: 0.7" x 5.5" x 8.5"