Mo-Mentum Principles: Staying Balanced & Moving Forward

By Delton de Armas

Master Cash Flow, Build Business Momentum, and Stay in Control.

Most small business owners focus on profit-but profit doesn't pay the bills, cash flow does.

In Mo-Mentum Principles, you'll discover how to manage cash flow, financial statements, and sustainable growth through the story of Greg, a young entrepreneur struggling to keep his lawn care business afloat. When late payments, unexpected expenses, and cash shortages threaten his success, his Uncle Mo-a seasoned business owner and cycling enthusiast-steps in.

Instead of spreadsheets and lectures, Mo takes Greg on a series of bike rides, teaching real-world financial lessons that every entrepreneur needs to survive and thrive.

* How to track and time cash flow like a pro

* Why financial statements should guide decisions-not just compliance

* How to scale a business without running out of cash

* What to do when financial storms hit (and how to prepare in advance)

* How to build lasting value most small business owners overlook

"P&L shows what you earned. Balance Sheet shows what you have. Cash Flow Statement shows what moved. Together, they tell the complete story." - Uncle Mo

Through engaging storytelling and actionable financial strategies, Mo-Mentum Principles reveals the cash flow secrets that separate thriving businesses from struggling ones.

Whether you're launching your first startup, running a service-based business, or wondering why your profitable business still has cash flow problems, this book will change the way you think about money, momentum, and financial success.

Perfect for: Entrepreneurs, small business owners, service professionals, and anyone who wants to take control of their business finances.

• Format: Paperback
• Language: English
• ISBN: B0FH4VVVG4
• ISBN13: 9798992562927
• Release Date: July 2025
• Publisher: Icnu Press
• Length: 176 Pages
• Weight: 0.54 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"