Mindtap Marketing, 1 Term (6 Months) Printed Access Card for Hoyer/Macinnis/Pieters/Close-Scheinbaum's Consumer Behavior, 7th

Bys: Hoyer, Wayne, Macinnis, Deborah J., Pieters, Rik

MindTap for Marketing for Hoyer/MacInnis/Pieters' Consumer Behavior, 7E is the digital learning solution that helps you engage and transform today's students into critical thinkers. Through paths of dynamic assignments and applications that you can personalize, real-time course analytics and an accessible reader, MindTap helps you turn cookie cutter into cutting edge, apathy into engagement, and memorizers into higher-level thinkers.

• Format: Electronics
• Language: English
• ISBN: 130564008X
• ISBN13: 9781305640085
• Release Date: January 1
• Publisher: Cengage Learning