Trade Fair Annual 2020/21: The Standard Reference Work in the Trade Fair Design World

by Janina Poesch and Sabine Marinescu

Until spring 2020 the trade fair sector was still boasting: "You can't e-mail a handshake " Then Covid-19 came along and everything was turned upside down: exhibitions were postponed, cancelled or relocated into digital space. It also brought forth new concepts with which we had not reckoned a couple of years ago: virtual twins, AR or VR walk-through stands, online exhibitions with new meeting formats, or quite different ideas that are currently...

• Format: Hardcover
• Language: English
• ISBN: 3899863364
• ISBN13: 9783899863369
• Release Date: February 2021
• Publisher: Avedition
• Length: 288 Pages
• Weight: 4.10 lbs.
• Dimensions: 1.0" x 9.0" x 12.2"