Memetics: Memes and the Science of Cultural Evolution

by Tim Tyler and Tim Tyler

Memetics is the name commonly given to the study of memes - a term originally coined by Richard Dawkins to describe small inherited elements of human culture. Memes are the cultural equivalent of DNA genes - and memetics is the cultural equivalent of genetics.

Memes have become ubiquitous in the modern world - but there has been relatively little proper scientific study of how they arise, spread and change - apparently due to turf wars within the...

• Format: Paperback
• Language: English
• ISBN: 1461035260
• ISBN13: 9781461035268
• Release Date: August 2011
• Publisher: Createspace Independent Publishing Platform
• Length: 328 Pages
• Weight: 1.14 lbs.
• Dimensions: 0.7" x 6.0" x 9.0"