Medical Practice Marketing is a treatment program for your ailing practice. It will guide you through the signs and symptoms of a medical practice losing patients to competitors. This easy-to-read book will show you what virtual tools are required for a cure. If you can't diagnose what drives traffic to your site, it's time to look into virtual marketing. Covering blogging, search engine optimization, pay-per-click advertising campaigns and more, Medical Practice Marketing covers the basics of digital marketing. Bounce rates, email marketing, and the importance of being visible on social media, are just a few of the marketing tools explored within its pages. Over 93 percent of online experiences start with a search engine probe, and over 90 percent of potential patients use online reviews and websites to determine whether to trust a particular physician with their health. Medical Practice Marketing covers all the basics that you'll need to increase new patient acquisition.
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