Media Uses: Readers'' Activity in Newspaper-Use Behaviour

By Bakht Rawan

Audience activity in media-use behaviour is one of the most important areas of mass communication research. Scholars have been taking greater interest in studying it for quite long. Researchers have... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838379896
• ISBN13: 9783838379890
• Release Date: July 2010
• Publisher: LAP Lambert Academic Publishing
• Length: 204 Pages
• Weight: 0.67 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"