Mathematical Models And Methods In Marketing: Irwin Series In Quantitative Analysis For Business

By Frank Myron Bass

Book Overview

Mathematical Models and Methods in Marketing is a comprehensive guide to the application of mathematical models and methods in the field of marketing. Written by Frank Myron Bass, a renowned marketing... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1258267071
• ISBN13: 9781258267070
• Release Date: March 2012
• Publisher: Literary Licensing, LLC
• Length: 556 Pages
• Weight: 1.62 lbs.
• Dimensions: 1.1" x 6.0" x 9.0"