Mastering Entrepreneurship: Your Single Source Guide to Becoming a Master of Entrepreneurship

by Sue Birley

Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe, coming together in the world of the dotcom... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0273649280
• ISBN13: 9780273649281
• Release Date: January 2000
• Publisher: FT Press
• Length: 418 Pages
• Weight: 1.85 lbs.
• Dimensions: 0.9" x 7.5" x 9.6"

Customer Reviews

Useful single source for course on entrepreneurship

I think the other reviewer does a slight disservice to this collection of writings on entrepreneurship. For someone wanting to learn more about the process of becoming an entrepreneur, there are lots of small insights and useful suggestions strewn throughout this collection. Different readers will bring different backgrounds to the startup process; thus, some of these readings will be more helpful than others, depending who reads them. This book does make a nice alternative to a standard text on the subject such as Robert Hisrich and Michael Peters at about 1/5 the cost. Like the other reviewer, I can also recommend the Drucker and the McGrath and Macmillan books, as well as Rhonda Abrams the Successful Business Plan. But when I need a single book of readings on entrepreneurship for an introductory undergrad or MBA class (as opposed to a text, for example), this is a very handy source.