Mass Media VI: An Introduction to Modern Communication

By Eldon Ray Heibert and Ray Eldon Hiebert

Completely revised and updated, the new edition of this text aims to provide a solid grounding in all areas of mass communication and stimulate students to become critical consumers of today's media output.

• Format: Paperback
• Language: English
• ISBN: 0801304539
• ISBN13: 9780801304538
• Release Date: January 1991
• Publisher: Longman Pub Group
• Length: 666 Pages
• Weight: 1.00 lbs.
• Dimensions: 10.3" x 1.3" x 8.3"