Mass Communication: Living in a Media World

By Ralph E. Hanson

Book Overview

Skills to Succeed in Today's Media World Designed to give students the media literacy principles and critical thinking skills they need to become a self-aware media consumer, Mass Communication: Living in the Media World provides comprehensive yet compact coverage of all aspects of mass media, along with incisive analysis and fun, conversational writing. In every chapter, students will explore the latest developments and recent events that are changing the face of media today. The newly revised Fifth Edition introduces a new "Media Transformations" box feature that highlights dynamic changes to how we produce and consume media. Each "Media Transformations" box includes a new infographic that helps illustrate key issues and promotes data and meds literacy.

• Format: Paperback
• Language: English
• ISBN: 1483344754
• ISBN13: 9781483344751
• Release Date: January 2015
• Publisher: SAGE Publications, Inc
• Length: 480 Pages
• Weight: 1.95 lbs.
• Dimensions: 10.0" x 0.8" x 8.0"

Customer Reviews

INFORMATIVE

If you want to know all there is to know about how we are living in a media world, this is the book for you. Are you aware of all the ways radio, TV, newspapers, magazines and movies impact our lives - every single day! Written in a clear style, with pictures to help in understanding, this is a book that will open your eyes.

Used Text Book-Great Condition

The book came very quickly and though it was used, it was in great condition!! I'm happy I purchased it.

Like brand new

The book loooks brand new when it is arrive , although the shipping takes a long time, but it's worth to wait with this low price