Marketization: Theory and Evidence from Emerging Economies

Book Overview

This book critically examines marketization: a phenomenon by which market processes are institutionalized and marketing increasingly pervades all areas of our everyday life. It presents a number of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 9811545138
• ISBN13: 9789811545139
• Release Date: May 2020
• Publisher: Springer
• Length: 307 Pages
• Weight: 1.40 lbs.
• Dimensions: 0.8" x 6.1" x 9.2"