Marketing/communications; Volume 86

By Anonymous

"Marketing/communications, Volume 86" offers a comprehensive overview of key concepts and strategies in the dynamic fields of marketing and communications. This volume explores the principles underpinning successful marketing campaigns, effective communication techniques, and the integration of these disciplines in the modern business environment. Readers will gain insights into crafting compelling messages, understanding consumer behavior, and leveraging various communication channels to achieve organizational goals.

Whether you are a student, a seasoned professional, or simply interested in the art and science of persuasion, this volume provides valuable knowledge and practical guidance. Discover how marketing and communications work together to shape perceptions, build brands, and drive results in today's competitive marketplace.

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• Format: Paperback
• Language: English
• ISBN: 127302320X
• ISBN13: 9781273023200
• Release Date: January 2012
• Publisher: Nabu Press
• Length: 810 Pages
• Weight: 2.45 lbs.
• Dimensions: 1.6" x 6.1" x 9.2"