Marketing with a Human Touch: Connecting in a Digital World

By Derrick J. Wilson

Marketing with a Human Touch: Connecting in a Digital World explores the importance of creating meaningful, authentic connections with your audience amidst the ever-changing digital landscape. While technology, automation, and data analytics have become essential tools for marketers, this book emphasizes the critical role of the human element in marketing. It delves into understanding your audience, their needs, and how to engage with them on a personal level. For those seeking to master marketing, this book offers insights into blending technology with human-centered strategies to achieve genuine engagement and lasting impact.

• Format: Paperback
• Language: English
• ISBN: 1965261876
• ISBN13: 9781965261873
• Release Date: September 2024
• Publisher: MD Communications
• Length: 142 Pages
• Weight: 0.44 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"