Marketing Tools for Starting and Building an Appraisal Practice

By Barbara Walters Price

This "how to" guide for CPAs takes readers through the complete marketing process for business appraisal firms. This book covers macro issues such as the marketing plan and the importance of vision, as well as micro issues like how to produce newsletters, how to create and maintain a web site, etc.

• Format: Hardcover
• Language: English
• ISBN: 0471403067
• ISBN13: 9780471403067
• Release Date: December 2020
• Publisher: Wiley
• Length: 300 Pages