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Marketing Theory
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Marketing Theory 1636513921 Book Cover

Marketing Theory

Edition Description

Marketing Theory by Christian Gr nroos offers an insightful exploration into the core foundations and evolving paradigms of marketing as a discipline. This thought-provoking book challenges traditional perspectives and introduces innovative concepts that emphasize value creation,...

Edition Details
Format:Hardcover
Language:English
ISBN:1636513921
Format: Hardcover
Condition:
$
97.51
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