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Business & Investing Books > Marketing & Sales Books > Marketing: The Enyclopedic Dictionary
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Marketing: The Enyclopedic Dictionary 0631211268 Book Cover

Marketing: The Enyclopedic Dictionary

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Edition Description

Marketing is an international textbook designed for undergraduates and MBA courses. In addition to providing comprehensive coverage of all traditional marketing topics, it also covers applications and issues within the service and non-profit sectors, together with new...

Edition Details
Format:Paperback
Language:English
ISBN:0631211268
Format: Paperback
Condition:
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