Marketing Strategy and Business Unit Performance

By Muhammad Ishtiaq Ishaq

Marketing strategy implementation effectiveness (MSIE) and marketing strategy creativity (MSC) are considered as recognized concept in the literature related with marketing strategies due to its... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659402540
• ISBN13: 9783659402548
• Release Date: May 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 104 Pages
• Weight: 0.36 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"