Marketing Spark

By Mark W Evans

In a fast-moving world, entrepreneurs and brands that tell good stories win. Brands that don't tell good stories lose.

Marketing Spark is a strategic and tactical guide for entrepreneurs who want to create stories that resonate.

What you will learn:

✓Storytelling: the history and why it matters more than ever.

✓Discover: identify and develop powerful brand stories.✓People: who should be telling your stories-you, your employees, influencers, media, and bloggers.

✓Strategy: telling the right stories to the right people at the right time.

✓Tactics: how to develop and deliver stories using different channels, including case studies, services and tools.

If you're ready to capture the spotlight with better stories, you need this book

• Format: Paperback
• Language: English
• ISBN: 0994047339
• ISBN13: 9780994047335
• Release Date: December 2022
• Publisher: Marketing Spark
• Length: 252 Pages
• Weight: 0.97 lbs.
• Dimensions: 0.5" x 7.5" x 9.3"