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Marketing: Principles for Students and Practitioners
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Principles of Marketing: A Comprehensive Introd... 365845833X Book Cover

Principles of Marketing: A Comprehensive Introd...

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Edition Description

Learn about the principles of marketing - a comprehensive introduction for students and practitioners

This book is an English translation of a German textbook. It conveys the fundamental principles of marketing and consistently draws on practical experience...

Edition Details
Format:Paperback
Language:English
ISBN:365845833X
Format: Paperback
Condition:
$
108.93
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