Marketing NEP-INDIA

By Dr Monika Agarwal and Dr Dheeraj Tiwari

Marketing is the process of promoting, selling, and distributing a product or service to consumers. It involves understanding customer needs, creating value, and building strong relationships. Key areas of marketing include: Market Research - Studying consumer behavior, competitors, and market trends.Branding - Creating a strong identity that differentiates a product or company.Advertising - Using media like TV, social media, and print to promote a product.Digital Marketing - Online strategies like SEO, social media marketing, and email marketing.Sales & Distribution - Ensuring products reach the right customers effectively.Consumer Behavior - Understanding how people make buying decisions.

• Format: Paperback
• Language: English
• ISBN: 3639864158
• ISBN13: 9783639864151
• Release Date: April 2025
• Publisher: Scholars' Press
• Length: 112 Pages
• Weight: 0.35 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"