Marketing in a Global Economy: Text-Workbook

by David Turner

Marketing in a Global Economy is a text-workbook that is ideal for learning international marketing. It helps to extend traditional marketing topics to a global dimension, to introduce readers to... This description may be from another edition of this product.

• Format: Mass Market Paperback
• Language: English
• ISBN: 0538623373
• ISBN13: 9780538623377
• Release Date: May 1994
• Publisher: South Western Educational Publishing
• Length: 293 Pages
• Weight: 1.01 lbs.
• Dimensions: 0.5" x 7.3" x 9.1"