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Marketing: Defined, Explained, Applied
Edition Description
A unique and valuable text for those wishing to expand their knowledge of marketing principles. KEY TOPICS: The Meaning of Marketing; The Market in Marketing; Planning and Marketing in an Organization; A Broader Perspective on Marketing; Global Marketing; Value...
Edition Details
Format:Paperback
Language:English
ISBN:0132177153
Format: Paperback
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Marketing: Defined, Explained, Applied
Edition Details
Format:Paperback
Language:English
ISBN:013607569X
Format: Paperback
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Marketing: Defined, Explained, Applied
Edition Description
A unique and easy-to-read breakdown of marketing information. "Marketing: Defined, Explained, Applied "was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly...
Edition Details
Format:Loose Leaf
Language:English
ISBN:0132177471
Format: Loose Leaf
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