Marketing Communications: From Fundamentals to Strategies

By Michael L. Rothschild

No Synopsis Available.

• Format: Hardcover
• Language: English
• ISBN: 0669072109
• ISBN13: 9780669072105
• Release Date: January 1987
• Publisher: D C Heath & Co
• Length: 11 Pages
• Weight: 1.01 lbs.
• Dimensions: 10.5" x 1.3" x 8.5"

Customer Reviews

Hierarchy of Effect

brand attitud