Marketing and Outreach for the Academic Library: New Approaches and Initiatives

By: Schmitz, David

Book Overview

Volume 7 of the series Creating the 21st-Century Academic Library is focused on new approaches and initiatives in marketing the academic library, as well as the importance of outreach through partnerships and collaborations both internal and external to the library.

• Format: Paperback
• Language: English
• ISBN: 1442262540
• ISBN13: 9781442262546
• Release Date: May 2016
• Publisher: Rowman & Littlefield Publishers
• Length: 164 Pages
• Weight: 0.50 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"