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Marketing and Financial Management: New Economy...
By David Walters and Michael Halliday
Edition Description
This text explores in great depth marketing decisions that have implications for financial management. The emphasis on the financial management side of marketing makes the book relevant to a wide variety of advanced undergraduate and postgraduate courses. The book illustrates,...
Edition Details
Format:Paperback
Language:English
ISBN:1403940975
Format: Paperback
Condition:
$
44.33
Marketing and Financial Management: New Economy...
By David Walters and Michael Halliday
Edition Description
This text explores in great depth marketing decisions that have implications for financial management. The emphasis on the financial management side of marketing makes the book relevant to a wide variety of advanced undergraduate and postgraduate courses. The book illustrates,...
Edition Details
Format:Paperback
Language:English
ISBN:B01H3HCA8C
Format: Paperback
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