Market-Value Pricing: Definitions, Concepts, and Processes for Market-Value Centric Pricing

By Gabriel Steinhardt

This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions - whether professionally or privately - to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing(TM) Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product's price. This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner.

• Format: Paperback
• Language: English
• ISBN: 3030107337
• ISBN13: 9783030107338
• Release Date: February 2019
• Publisher: Springer
• Length: 52 Pages
• Weight: 0.24 lbs.
• Dimensions: 0.1" x 6.1" x 9.2"