(Book). One of the most comprehensive books available covering entrepreneurship, branding, social networking, publicity, touring, contracts, marketing, trademarks, merchandising and record companies. This latest edition includes the intricacies of 360 deals and new business models...
Dr. Stephen Marcone graduated from Syracuse University with a B.A. and a Masters in Music. As a trumpet player, he was a member of an Epic Record's recording group and toured the country taking an active role in the creative and managerial aspects of the ensemble. He holds an...