Managing the Global Enterprise: Competing in the Information Age

By James C. Leontiades

Focusing specifically on global strategies of MNEs, this text integrates other aspects of the global enterprise such as marketing, organizational design, technology, operations and so on. It aims to... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0273646915
• ISBN13: 9780273646914
• Release Date: June 2001
• Publisher: Ft Pr
• Length: 215 Pages
• Weight: 1.00 lbs.
• Dimensions: 9.5" x 0.5" x 7.3"