Managing E-Crm Towards Customer Satisfaction and Quality Relationship

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Managing E-Crm Towards Customer Satisfaction an...

By Seyed Bahaedin Mousavi, Abu Bakar Abdul Hamid, Bamdad Partovi

Edition Description

Electronic customer relationship management (ECRM) is a comprehensive business and marketing strategy for attracting and retaining customers over the internet. The proliferation of ECRM and its alarming failure rate call for a better understanding of the relationship between...

Edition Details

Format:Paperback

Language:English

ISBN:1543749992

Format: Paperback

Condition:

18.38

Quantity:

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Managing E-Crm Towards Customer Satisfaction an...

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