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Paperback Managing Corporate Values in Diverse National Cultures: The Challenge of Differences Book

ISBN: 1138118281

ISBN13: 9781138118287

Managing Corporate Values in Diverse National Cultures: The Challenge of Differences

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Format: Paperback

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Book Overview

Based on research carried out in the subsidiaries of a leading global company, Lafarge, in the contrasting cultural environments of China, the United States, France and Jordan, Philippe d'Iribarne looks at how a Western company can and should manage its cross-cultural, corporate values in its foreign subsidiaries and whether these values are universal or only Western specific.

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