Take command of your communication skills and career. Whatever your career objectives, you'll most likely need good communication skills to achieve your goals. With Bell and Smith's Management Communication, 2nd Edition, you'll build essential writing, speaking, and listening skills that you can rely on throughout your career. You'll explore such key issues as communication ethics, crisis communication, media appearances, meeting skills, behavioral interviewing, telephone work, and more. Along the way, the book provides many opportunities for you to apply your skills in different settings, through more than two dozen detailed cases and a variety of exercises. Now updated and revised, this Second Edition features expanded coverage of electronic communication media, oral communication, and listening, as well as more checklists, additional longer cases, and updated web assignments. Learn how to: * Adapt your communications to the specific needs of your audience. * Make the best use of communication technologies. * Prepare for intercultural communication challenges. * Master the art of writing persuasive letters, memos, and email. * Get past writer's block. * Overcome the fear of public speaking. * Find your own writing and speaking voice. * Create an effective resume and application letter. About the Authors: Arthur H. Bell, PhD is Director of Communication Programs and Professor of Management Communication at the Masagung Graduate School of Business, University of San Francisco. Dayle M. Smith, PhD is Professor of Management at the School of Business, University of San Francisco, where she is also Director of the Honors Program.
Business people are having to do a lot of heavy lifting today when it comes to communication. E-mail, reports, speaking, and all the social media. It's practically a full time job -- on top of your job. This book covers all the ground in a style that's both conversational and comprehensive. Plenty of case studies. Great exercises. And it's well written. If mastering words is something that matters to your career, this is a great book for a full exploration of real life business communication skills and realities.
Exactly as stated
Published by Thriftbooks.com User , 17 years ago
The book was in exactly the condition that was described. I received the book very quickly.
Your best business's weapon
Published by Thriftbooks.com User , 19 years ago
This book covers everything you need in order to be effective in your communication (the last 3 issues are covered in general but effective terms) - Writing:Letters, memos, Emails - Phone calls - Speaking - Listening It misses one star for the pricing.
A HIGH-QUALITY TEXT ON A PIVOTAL FACET OF CAREER SUCCESS!
Published by Thriftbooks.com User , 26 years ago
The five major sections are: foundations for management communication; correspondence; reporting and proposing; career communication; managing oral communication; and global issues in management communication. There are twenty-five cases keyed to the chapter topics; a concise, bound-in handbook providing answers to questions about grammar, punctuation, usage, and documentation; exercises; many full-length examples; helpful shortcuts and acronyms; and guidelines for using the latest forms of information/communication technology. An instructor's manual is available. Powerpoint slides can be viewed and downloaded from the book's website. Few skills are more central to career success than communication-it is gratifying to find a high-quality text that targets this critical subject. Reviewed by Yvette Borcia, Managing Partner, Stern & Associates, co-author of Stern's Sourcefinder: The Master Directory to HR and Business Management Information & Resources, Stern's CyberSpace SourceFinder, and Stern's Compensation and Benefits SourceFinder.
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