When a baby is left in a big box retail store in New Hampshire, it's up to ghosts Frank & Orlando, founders of Mallmart, to care for the infant & raise him the Mallmart way. Like Mowgli raised by wolves, Sam's childhood is unique. Hiding by day and roaming the aisles by night, Sam is king in a world of toys and goodies all for him. Sam develops a uniquely consumer-driven sense of the world and his own slang language of retail slogans. When love for Jackie sparks his discovery at age 17, he is just what a material-weary world needs to renew its faith in the shopaday life.
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