It's the year 2084. Jana, a burnt-out archaeology student, works in a third-class institute of reproductive medicine. She, the orphan, whose ancestors were notorious salt researchers, as she later learned, discovered by chance that a pinch of salt brings lame sperms to life. On the basis of this observation, she develops a business idea that enables everyone to playfully produce a living product and let it mature in a breeder. Jana's wealth of ideas paired with unbridled business acumen make breeding products popular all over the world. Her original corner shop is growing into a global company offering more and more sophisticated products on the free market. Jana sees her dreams come true, that such fun products, which arise in a breeder outside - ex utero - open the way to total emancipation. People from all over the world join this ex utero movement, with one small exception, the Woodies. They, the tradition-conscious inhabitants of the idyllic Woodlands, do not believe in this trendy fashion at all. Despite great efforts Jana does not succeed in subjugating the Woodies, in fact the opposite happens. An unexpected incident caused by an embarrassing design error in one of the breeding products leads to the extinction of the ex utero movement. But Jana won't give up. In the secret research centre of her company, an unusual process is developed in no time at all: Male Birth - men give birth to babies The trendy idea electrifies people all over the world and Jana's company reaches new heights. But again it's the Woodies swimming against the current. With humour, cunning and quirkiness, the small tribe makes the male birth into disrepute and Jana's huge company sway. But Jana won't give up this time either. She drops her radical idea of total emancipation like a hot potato and instead follows the prevailing zeitgeist. The pinch of salt, her top secret recipe for awakening lame sperms, helps her land another coup.
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