Malaysian Chinese Consumer Behaviour

By Jean Chii Ong

The Malaysian Chinese is unique and highly distinctive among the ethnic Chinese. They are living in multicultural environment and having highly westernised lifestyle. Thus, this work is attempt to... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 384540955X
• ISBN13: 9783845409559
• Release Date: August 2011
• Publisher: LAP Lambert Academic Publishing
• Length: 120 Pages
• Weight: 0.41 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"