'Make Your Point' is simplicity itself. A system that allows associated ideas between thoughts and research, structuring, direct report writing etc. It provides a template or structured method of delivering both written and verbal communications. Because it is so simple it does not require an ABC approach. In fact, it can be quite random or dispersed in the way it is constructed initially, but what it cranks out at the end of the process is a structured, powerful format that allows the author (you) to deliver what needs to be said, in a consistent way, every time.
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