



Dust jacket in good condition. First edition, first printing. SIGNED and inscribed by the author. Shelf and handling wear to cover and binding, with general signs of previous use. Secure packaging for safe delivery.
The former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance.Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor Company--one...