Make Ours Marvel: Media Convergence and a Comics Universe

Book Overview

The creation of the Fantastic Four effectively launched the Marvel Comics brand in 1961. Within ten years, the introduction (or reintroduction) of characters such as Spider-Man, the Hulk, Iron Man, Captain America, and the X-Men catapulted Marvel past its primary rival, DC Comics, for domination of the comic book market. Since the 2000s, the company's iconic characters have leaped from page to screens with the creation of the Marvel Cinematic Universe,...

• Format: Hardcover
• Language: English
• ISBN: 1477312498
• ISBN13: 9781477312490
• Release Date: June 2017
• Publisher: University of Texas Press
• Length: 364 Pages
• Weight: 1.57 lbs.
• Dimensions: 0.9" x 6.0" x 9.0"