Macroenvironmental Analysis for Strategic Management (The West Series in Strategic Management)

By Liam Fahey

This textbook is an introduction to macroenvironmental analysis and its role in strategic decision making. It is intended for both practicing managers and business management students. Its intent is... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0314852336
• ISBN13: 9780314852335
• Release Date: January 1986
• Publisher: Cengage Learning
• Length: 251 Pages
• Weight: 1.05 lbs.
• Dimensions: 7.1" x 9.8"