Lsc Cpsy (): Cpsf: How to Get the Best Creative Work

by Nancy L. Salz

How to Get the Best Creative Work from Your Agency: Advertising, Interactive, and other Marketing Communications, fifth editionSince publication of the first edition of Nancy Salz s classic guide, thousands of marketers like you have gained the insights and skills to work most productively with their agencies to get the best advertising, direct response, promotion, and other marketing communications faster, with fewer hassles and often at less cost...

• Format: Paperback
• Language: English
• ISBN: 0073542172
• ISBN13: 9780073542171
• Release Date: April 2005
• Publisher: Learning Solutions
• Length: 228 Pages
• Weight: 0.68 lbs.
• Dimensions: 0.5" x 6.2" x 8.9"