Local and Mobile Marketing: An Hour a Day

By Greg Sterling

Craft and implement a winning local and mobile marketing strategy If you've been seeking practical ways to reach increase your mobile visibility, this is the book for you. One of several books in the very popular An Hour a Day series, this packed guide gives you step-by-step instruction and clear action plans for all crucial aspects of successful local and mobile marketing. You'll evaluate your current online and mobile presence, and then design, implement, and measure a smart, day-by-day plan for success. Provides step-by-step instruction to help you craft, implement, and measure an internet marketing strategy Breaks down intimidating topics into approachable, hour-a-day tasks, an empowering and winning approach that has made the books in the Hour a Day series top sellers Shows you how to enhance your listings in the databases that feed online and mobile listings, such as Yelp and others Covers key topics, including managing your online reputation, leveraging social media, using online coupons such as Groupon to gain customers, using mobile search and display advertising, and more Teaches you how to track, measure and analyze all of these efforts Get your business seen in all the right places with Local and Mobile Marketing: An Hour a Day

• Format: Paperback
• Language: English
• ISBN: 0470932333
• ISBN13: 9780470932339
• Release Date: May 2020
• Publisher: Sybex
• Length: 400 Pages