Little Bets: How Breakthrough Ideas Emerge from Small Discoveries

By Peter Sims

Book Overview

"An enthusiastic, example-rich argument for innovating in a particular way--by deliberately experimenting and taking small exploratory steps in novel directions. Light, bright, and packed with tidy anecdotes" (The Wall Street Journal).What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins. Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.

• Format: Paperback
• Language: English
• ISBN: 1439170436
• ISBN13: 9781439170434
• Release Date: July 2013
• Publisher: Free Press
• Length: 224 Pages
• Weight: 0.45 lbs.
• Dimensions: 0.7" x 5.5" x 8.3"