Liquid Modernity

by Zygmunt Bauman

Book Overview

In this new book, Bauman examines how we have moved away from a 'heavy' and 'solid', hardware-focused modernity to a 'light' and 'liquid', software-based modernity. This passage, he argues, has... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0745624103
• ISBN13: 9780745624105
• Release Date: June 2000
• Publisher: Polity Press
• Length: 240 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"

Customer Reviews

Liquid Modernity: The newest Tool of Social engineering

Our freedoms are being slowly eroded away by passive, invisible forces that have taken a strangle hold over every aspect of our existence, and have, in the process, stripped away all but the last vestiges of the traditional political, ethical, and cultural attachments that have come to represent the normal American social life, including its norms. In the metaphor of this author, our freedoms are being liquefied and then stolen by a collusion of rational economic forces that exists above our heads, but always under the aegis of being in our best national and individual economic interests. Yet, they continuously and progressively melt our freedoms and our social lives away, looking out only for the interests of a handful of international oligarchs. These forces, operating under the general rubric of "the global economy" are like gravity or the wind, in that they ride on the ether always just beyond our reach, with no fixed return addresses and immune to our control. The global economy is supposed to answer to only one god, the god of the abstract laws of economic forces. Yet, when the oligarchs come calling, even the rules of economics begin to change decidedly in their favor. As the global economy continues to float above our societies, with no allegiance or loyalty to any of them, dismantling, reshaping and reordering them as it goes, it has begun to take on a new more sinister and autonomous form. It has become an independent global force unto itself: The personal tool of the autocrats and oligarchs, who benefit from it enormously, but who answer to no one, and give their unfettered allegiance to the almighty dollar (soon to become the almighty Euro and eventually, the almighty Yuan). The resulting new world order, just like the old one that preceded it, will continue to operate beyond our reach, but with an important twist: We cannot make demands on it because it has no return address; there are no offices, no one to talk to, it operates outside our borders, with only a logo, a passive email box and recorded phone messages. All that remains recognizable are its trace effect on our lives and the mechanisms that are appealed to in defense of its continued existence. To the visible eye, globalization is just a series of mechanisms, and churning gears, all too complicated for those of us who are being manipulated by them, to understand. It is "releasing the brakes of deregulation," "liberalization of cross border trade," "increased fluidity of the economy," "downsizing," "easing tax burdens," "reducing the depletion allowances," establishing free-trade zones, "going where the labor is cheapest and where there is a comparative advantage," "a comprehensive immigration policy." It is "off-shoring," "decreasing the capital gains taxes," "junk bonds" "hostile take-overs" and "leveraged buy-outs," and of course, everyone's favorite, "out-sourcing." What this author tells us is that when taken together, these mechanical abstractions all add up

Bound by Freedom

Bauman makes a distinction between solid and the liquid modernity of his title. The book is analysis in several sections of the effect of society in Bauman's terms becoming liquid. Previously people were immersed in solid societies that produced the norms by which people lived. People could structure their lives by being members of their society and could measure their success by measuring themselves against their society's norms. Bauman gives an account of how modernity's emphaisis on the individual has resulted in the destruction of these norms all in the name of giving freedom and self-determination to the individual. However this freedom and self-determination is in many ways illusional. Society may have restricted an individual but in many ways it enabled the indiviual by supplying the support and infrastrcture for them to live their lives. Now indviduals are are on their own. They must construct themselves from the beginning without support and as Bauman points out they must not only construct themseleves they must construct the measures that allow them to assess the meaning and success of their lives. They are bound by their own freedom.Bauman shows how the loss of interdependency is enabled by technologies that are not dependent on proximity. Long lasting relationships and societies are built by people who have to find ways to live together and face the exigencies of their physical and ecomomic environments. Woth modern technolgy the dependence on territory is diminished and the technologially and economically enabled can simply move from one opportunity to another and are not tied to the economic fortunes of any one partcular territory. Those tied to a territory are fated to experience booms and busts with no long lasting support from society.The result of this according to Bauman is a society of individuals who are tied only to themselves and only to the present. They construct not cathedrals to the glory fo their society but talk shows which give them comfort by showing others lost in the problems of their indviduality. Humanity has given up Notre Dame to find comfort in Jerry Springer.Bauman produces real insights in this book that explain many aspects of modern society. However his views tend to the extereme. Even the technological elite that he describes moving from one territitory to another are in reality bound both territorialy and socially. Knoweledge is created socially and the diffusion of knowledge relies on social conventions and proxmity. Bauman's views do not account for this dimension of tacit knowedge and social norms.

Making sense

I found Bauman's book titled Globalization: The Human Consequences such an articulate description of the the way that globalisation has ravaged poor communities that I could not resist getting Liquid Modernity. I am certainly not dissappointed.In this new book Bauman addresses the shifts in some of the large social concepts which effect human identity and our relationships with one another: emancipation, individuality, time/space, work and community. Bauman makes sense for me of the way the world is speeding up for some people whilst others are becoming immobilised: of what on the one hand seems to be "progress" and on the other seems to "annihilation of human care. He is very clear about the problematic of this, among other things, and often gives hopeful hints about ways to proceed.This book is not a light read, thank goodness - but a thorough analysis of what at times seems so bewildering.