Learning Leisure Consumer Psychology

By John Lok

The Role of Entertainment in Human Life and Economic Growth

My view posits that entertainment is a fundamental human need, essential for enjoying life beyond work . My view categorizes various forms of entertainment, including hotels, tourism, movies, music, sports, publishing, and electronic gaming, all of which contribute significantly to the global service industry's market share . My view argues that by understanding the factors that influence consumers' entertainment choices and how these choices change over time, entertainment businesses can make more accurate predictions about consumer behavior, ultimately contributing to economic growth . For example, individuals who enjoy reading will seek out bookstores or e-publishing platforms, while sports enthusiasts will engage in activities like football or swimming, or travel activities. Hence, consumer emotion ought be main factor to influence any kinds of leisure need.

• Format: Paperback
• Language: English
• ISBN: B0B3D5CQW5
• ISBN13: 9798887176420
• Release Date: June 2022
• Publisher: Notion Press
• Length: 114 Pages
• Weight: 0.26 lbs.
• Dimensions: 0.3" x 5.0" x 8.0"