Learning Factors How Influence Consumer Psychology

By John Lok

Applying Demand Theory Through a Behavioral Lens to explain space tourism need influential factors

Traditional demand theory states that as the price of a good or service rises, demand falls, assuming all else is equal (ceterisparibus). However, my analysis of consumer behavior highlights anomalies where high prices paradoxically increase demand due to perceived prestige, exclusivity, or psychological security (such as luxury goods or high-end medical treatments).

In the context of space travel: Risk as a Psychological Price: In behavioral economics, the "price" of a space journey is not merely monetary (e.g., millions of dollars paid to providers like SpaceX, Blue Origin, or Virgin Galactic); it includes the psychological cost of perceived danger.T

he Safety Psychology Dominance: My principles suggest that consumers heavily weigh risk aversion. Safety psychology involves heuristics, cognitive biases (such as the availability heuristic, where dramatic images of rocket failures magnify fear), and trust in technology.

• Format: Paperback
• Language: English
• ISBN: B0BQQYTF36
• ISBN13: 9798889097914
• Release Date: December 2022
• Publisher: Notion Press
• Length: 216 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"