Learning Big Data Gathering To Predict Retail And Service Industry Consumer Behavior

By Johnny C.H. Lok

Part Four Retail industry big data gathering case studiesChapter FiveAPPLYING (AI) to business environment5.1Why environment protection product businessmen need to concern what the degree of quality of life to their potential buyers by (AI) marketing research survey method?Why environment protection product businessmen need to concern what the degree of quality of life to their potential buyers. Because if the potential buyers felt whose quality of life is good, so who will fell air or water pollution is not serious to influence whose health. Then, who will not have more needs to choose to buy any environmental protection products. Otherwise, if the potential buyers felt whose quality of life is bad, so who will feel air and water pollution is serious to influence whose health, . Then, who will have more needs to choose to buy any environmental protection products. Some researchers have showed that human rights to identify the factors that need to be included in a quality of life measure. But, even if accepted as a starting point, that still does not point to clear to indicators or how which are to be weighted. So, a technocratic and unsatisfying device that is sometimes used is to resort to " expert opinion". So, it implies that if the country had any environment scientists prove the country's air and water pollution is serious, then the environment scientists' opinions will be possible to influence the country's citizen consider to attend to buy any environmental protection products to protect those health.I suggest environment protection products firms can use surveys methods to enquire whose country's citizen ideas concerning their feeling of quality of life. How to use life satisfaction surveys to measure human quality of life? Some researchers had been carrying on researching a methodologically improved and more comprehensive measure of qualify of life satisfaction surveys. Surveys of life satisfaction is as opposed to surveys of the related concept of happiness, are preferred for a number of reasons, such as GDP statistic method. These surveys ask people the simple question of how satisfied who are with their lives in general. A typical question is on the four point scale used to the surveys studies. For example, on the whole are you very satisfied, fairly satisfied, not vey satisfied, or not at all satisfied with the life you lead? The results of the surveys have been attracting growing interest in recent years. Despite a range of early criticism, such as cultural non-comparability, the effect of language differences across countries, psychological factors distorting responses, tests have disproved as migitated most concerns. One objection is that responses to surveys don't adequately reflect how people really feel about their life. However, responses to questions about life satisfaction tend to be promoted, non-response rates are very low. This simple measure of life satisfaction has been found to correlate highly with more sophisticated test ratings by others who know the individual, and behavioral measures. The survey results have on the whole proved far more reliable and information then might be expected to measure quality of life.

• Format: Paperback
• Language: English
• ISBN: 1726860612
• ISBN13: 9781726860611
• Release Date: January 1
• Publisher: Independently Published
• Length: 692 Pages
• Weight: 4.14 lbs.
• Dimensions: 1.8" x 8.0" x 10.0"