Le marketing interne comme renforcement de l'identité d'entreprise

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Le marketing interne comme renforcement de l'id... [French]

Edition Description

Dans un contexte de mondialisation o la comp titivit r gne dans le monde des affaires, il est important que les entreprises d veloppent des strat gies qui leur permettent de se diff rencier de leurs concurrents et d'obtenir des avantages concurrentiels. Ainsi, la pr sente ...

Edition Details

Format:Paperback

Language:French

ISBN:6209257003

Format: Paperback

Condition:

60.90

Save $2.10!

List Price: ~~$63.00~~

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Le marketing interne comme renforcement de l'id... [French]

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